AI-led growth
intelligence — for
leaders and brands.

I've spent close to two decades at the intersection of brand and commercial growth — most recently at the CXO level, across EdTech, BFSI, and Telecom. That depth is the reason Grey Infiniti exists: I've seen, from the inside, exactly where growth decisions go wrong — and where AI can fix them.

The idea behind both ventures came from the same place. When I went through my own senior job search, I built an AI system to run it properly. It worked so well I turned it into Dhruv. When I asked what that same logic could do for brand growth, the answer became Spanda Labs.

Both ventures run on the same principle: AI amplifies expertise, it doesn't replace it. The models surface the signal. The 18 years of marketing judgment decide what it means and what to do next.

Before this, I founded HOP!app (CNBC Top 20 Global Startup) and Nitaara Tribe — two early bets on building from nothing that shaped how I think about every venture since.